O. C. Books
Marketing Principles
By Sharon., O. C., William, PRIDE, Lukas, Ferrell, Bryan, SCHEMBRI, William M. Pride, Niininen, Outi, Lukas, Bryan, Schembri, Sharon, Niininen, Outi, Ferrell, O. C., Pride, William
"This first edition of Marketing Principles offers a concise, straightforward approach to basic marketing concepts and strategies"--Publisher
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Business
By O. C. Ferrell, Geoffrey Hirt
Business: A Changing World is the fastest growing introductory business textbook on the market, and for a simple reason. Unlike most brief textbooks on the market, which are trimmed and spliced fro...
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