Peter Bieler Books

This business has legs : How I Used Infomercial Marketing to Create the 100,000,000 ThighMaster Craze

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"Me? I'm the guy behind the ThighMaster," says author Peter Bieler. "It's a dubious distinction," he continues, infomercials being such an odd way of selling, "unless you appreciate the difficultie...

Building Control. Technische Gebaudesysteme. Automation und Bewirtschaftung.

By Hans Rudolf Kranz, Peter Bieler, Wilfried J. Barth, Elmar Wippler, Martin Banninger, J. P. Brettschneider

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.