Robert Goffee Books

Why should anyone work here
Why should anyone work here

By Robert Goffee

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"It used to be that businesses could ask individuals to conform to the organization's needs. But now leaders are charged with creating the best company on earth to work for: they must transform the...

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Why should anyone be led by you
Why should anyone be led by you

By Robert Goffee

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Are you an authentic leader? Too many companies are managed not by leaders but by mere role players and faceless bureaucrats. What would it take to replace these empty suits with real leaders--men...

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Character of a Corporation
Character of a Corporation

By Rob Goffee

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Gong si jing shen
Gong si jing shen

By Rob Goffee

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Gai shu chan shu le wen hua wei he ji ru he zeng jian qi jia zhi;Miao shu le she jiao xing ji tuan jie xing de yao su;Dui wang luo xing, Tu li xing, San lie xing yi ji gong you xing deng mei yi zho...

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Reluctant Managers
Reluctant Managers

By Robert Goffee, R. Scase

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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