Sara Rosengren Books
Fundamentals of Marketing
By Chris Fill, Paolo Antonetti, Sara Rosengren, Paul Baines
xxiv, 376 pages : 25 cm
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Advances in Advertising Research
By Sara Rosengren, Micael Dahlen, Shintaro Okazaki
Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 11th International Conference in Advertising (ICO...
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