Steve Blank Books

Holding a Cat by the Tail
Holding a Cat by the Tail

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HBR s 10 must reads on entrepreneurship and startups
HBR s 10 must reads on entrepreneurship and startups

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The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs. If you read nothing else on entrepreneurship, read these 10 articles by experts...

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Girisimcinin El Kitabi
Girisimcinin El Kitabi

By Steve Blank

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Startup Owner s Manual
Startup Owner s Manual

By Bob Dorf, Steve Blank

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Four Steps to the Epiphany
Four Steps to the Epiphany

By Steve Blank

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Startup Owner s Manual
Startup Owner s Manual

By Bob Dorf, Steve Blank

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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