Stuart Ewen Books

Captains of consciousness: Advertising and the social roots of the consumer culture

By Stuart Ewen

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Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture

By Stuart Ewen

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Channels of Desire: Mass Images and the Shaping of American Consciousness

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The early years of the twentieth century were a difficult period for Big Business. Corporate monopolies, the brutal exploitation of labor, and unscrupulous business practices were the target of bli...

The New Media Reader

By Stuart Ewen

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Channels of desire

By Stuart Ewen

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.