Tim Calkins Books

Breakthrough Marketing Plans: How to Stop Wasting Time and Start Driving Growth

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"Almost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives. But most marketing plans...

Kellogg on Branding

By Tim Calkins, Alice M. Tybout, Philip Kotler

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Kellogg on Branding

By Tim Calkins, Alice M. Tybout, Philip Kotler

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Kellogg on Branding in a Hyper Connected World

By Tim Calkins, Alice M. Tybout

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Kellogg on Branding in a Hyper Connected World

By Tim Calkins, Alice M. Tybout

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Kellogg on Branding in a Hyper Connected World

By Tim Calkins, Alice M. Tybout

Average: 0.00, 0 Ratings

How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.