Tom Plocher Books

Cross cultural design for IT products and services
Cross cultural design for IT products and services

By Pei Luen Patrick Rau

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"With the increase of globalization of business and industry, IT products and services are produced and marketed across geographical cultural boundaries without any consideration of culture. There...

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Northern Wineworks
Northern Wineworks

By Bob Parke, Tom Plocher

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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