Tony Morgan Books

Innovation can be a challenging subject. At its worst, it is a meaningless buzzword. At its best, it is a means of driving differentiating value for an organization. But how can innovation be consi...

Rethink Communication

By Phil Bowdle, Tony Morgan

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Window display

By Tony Morgan

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A showcase of the most exciting, innovative and successful window displays worldwide, this book offers inspiration and guidance to visual merchandisers and retailers who need to create eye-catching...

The excluded adolescent

By Tony Morgan

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.