ADVT'G,PROMO&SUPP ASPECTS OF MKT COM,4E
ADVT'G,PROMO&SUPP ASPECTS OF MKT COM,4E Login for the JSON version of this page.
- Title
- ADVT'G,PROMO&SUPP ASPECTS OF MKT COM,4E
- ISBN-10
- 0-03-010352-5
- ISBN-13
- 978-0-03-010352-0
- Author(s)
- Terence A. Shimp
- Publisher
- Dryden Press, South-Western College Pub
- Published
- 1996
- Format
- Hardcover
- Subtitle
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- Series
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- Imprint
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- Pages
- 428
- Language
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- Subjects
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- Genre
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Description
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Metadata
- EAN
- 9780030103520
- ASIN
- 0030103525
- Prefix
- 978
- Group
- 0
- Group Name
- English language
- Group Identifier
- 978-0
- Registrant
- 03
- Publication
- 010352
- Check Digit
- 0
- Formatted
- 978-0-03-010352-0