Managing Services Marketing: Text and Readings

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Title: Managing Services Marketing: Text and Readings
ISBN-10: 0-03-022519-1
ISBN-13: 978-0-03-022519-2
Author(s): John E.G. Bateson
Publisher: Dryden Press, South-Western College Pub
Published: 1998
Format: Hardcover
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Pages: 720
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Description

Metadata

EAN: 9780030225192
ASIN: 0030225191
Prefix: 978
Group: 0
Group Name: English language
Group Identifier: 978-0
Registrant: 03
Publication: 022519
Check Digit: 2
Formatted: 978-0-03-022519-2

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