Adamantios Diamantopoulos Books

Taking the fear out of data analysis

By Adamantios Diamantopoulos

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Making Pricing Decisions

By B. Mathews, Adamantios Diamantopoulos, Adamantis Diamantopoulos

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This book presents a comprehensive analysis of the relationship between the market environment and the pricing process. It applies a contingency approach to the subject, emphasizing both the organi...

Introducing LISREL

By Judy A. Siguaw, Adamantios Diamantopoulos

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Index construction with formative indicators

By Adamantios Diamantopoulos

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Impact of research design characteristics on the evaluation and use of export marketing research

By Adamantios Diamantopoulos

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Taking the Fear Out of Data Analysis

By Adamantios Diamantopoulos, Adamantis Diamantopoulos, Bodo Schlegelmilch

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Quantitative Marketing and Marketing Management Marketing Models and Methods in Theory and Practice

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Introducing LISREL

By Judy A Siguaw, Adamantios Diamantopoulos

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"Provides a comprehensive introduction to LISREL for structural equation modeling (SEM) using a non-technical, user-oriented approach. Using concrete examples throughout, 'Introducing LISREL' conce...

Introducing LISREL

By Judy A Siguaw, Adamantios Diamantopoulos

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Export Information Use. International Marketing Review Volume 21 Issue 1

By Adamantios Diamantopoulos

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.