Adrian Sargeant Books

Marketing Management for Nonprofit Organizations
Marketing Management for Nonprofit Organizations

By Adrian Sargeant

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xv, 408 p. : 25 cm

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Fundraising Management
Fundraising Management

By Adrian Sargeant

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Fundraising management
Fundraising management

By Adrian Sargeant

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"This text is the first comprehensive guide to fundraising management, uniquely blending current academic knowledge with the best of professional practice. Much more than a how-to guide, the text i...

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Fundraising Management
Fundraising Management

By Adrian Sargeant

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Fundraising Management
Fundraising Management

By Adrian Sargeant

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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