Alan Eisner Books

Strategic Management: Text and Cases, sixth Edition, by the prestigious authors Dess/Lumpkin/Eisner and new co-author Gerry McNamara provide solid treatment of traditional topics in strategic manag...

Strategic Management: Creating Competitive Advantages

By Gerry McNamara, Alan B. Eisner, Gregory G. Dess, Seung-Hyun Lee, Gregory Dess, Alan Eisner

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Loose Leaf For Strategic Management: Creating Competitive Advantages

By Gerry McNamara, Alan B. Eisner, Gregory G. Dess, Seung-Hyun Lee, Gregory Dess, Alan Eisner

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Strategic Management: Text And Cases

By Gerry McNamara, Alan B. Eisner, Gregory G. Dess, Seung-Hyun Lee, Gregory Dess, Alan Eisner, Gregory G Dess Dr

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Cover STRATEGIC MANAGEMENT: Text & Cases DEDICATION ABOUT THE AUTHORS PREFACE A GUIDED TOUR BRIEF CONTENTS CONTENTS CASES PART 1: STRATEGIC ANALYSIS Chapter 1: Strategic Management: Creating Compet...

How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.