Brian Thomas Books

Direct marketing in practice
Direct marketing in practice

By Thomas Brian

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Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to:?Plan a...

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Direct marketing in practice
Direct marketing in practice

By Thomas Brian

Average: 0.00, 0 Ratings

Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to:?Plan a...

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As Above So Below
As Above So Below

By Loren Rhoads, Brian Thomas

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The Surgeon s Tale
The Surgeon s Tale

By Brian Thomas

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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