Thomas Brian Books

Direct marketing in practice
Direct marketing in practice

By Thomas Brian

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Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to:?Plan a...

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Direct marketing in practice
Direct marketing in practice

By Thomas Brian

Average: 0.00, 0 Ratings

Direct Marketing in Practice is a practical manual for all managers and marketers getting to grips with the powerful techniques available to skilled direct marketers. The book shows how to:?Plan a...

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The return of the native
The return of the native

By Thomas Brian

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Brian Thomas begins this insightful analysis of The Return of the Native by laying to rest the contention of some earlier critics that Hardy's was an "unconscious" sort of genius; on the contrary,...

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An underground fate
An underground fate

By Thomas Brian

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The artist and the Church.
The artist and the Church.

By Thomas Brian

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I m Dying to Get to Heaven
I m Dying to Get to Heaven

By Thomas Brian

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Peace of Mind
Peace of Mind

By Thomas Brian

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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