C. B. M. Van Riel Books

Fame and Fortune: How Successful Companies Build Winning Reputations
Fame and Fortune: How Successful Companies Build Winning Reputations

By Cees Van Riel, Charles J. Fombrun

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"Fame and Fortune shows how to quantitatively measure your company's reputation, estimate its business value, and systematically enhance it over both the short- and long-term."--Jacket.

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The alignment factor
The alignment factor

By C. B. M. Van Riel

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The alignment factor
The alignment factor

By C. B. M. Van Riel

Average: 0.00, 0 Ratings

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The alignment factor
The alignment factor

By C. B. M. Van Riel

Average: 0.00, 0 Ratings

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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