David Meerman Scott Books
Marketing The Moon
By Richard Jurek, David Meerman Scott, Richard Jurek; Foreword By Captain Eugene A. Cernan, David Meerman Scott And Richard Jurek, With A Foreword By Captain Eugene A. Cernan
One of the most successful public relations campaigns in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and Tang.In...
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The New Rules Of Marketing And PR: How To Use News Releases, Blogs, Podcasting, Viral Marketing And Online Media To Reach Buyers Directly
The New Rules Of Marketing And Pr Shows You How To Leverage The Potential That Web-based Communication Offers Large And Small Companies, Nonprofits, Entrepreneurs, Political Organizations, Consulta...
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The New Rules Of Marketing And PR: How To Use Content Marketing, Podcasting, Social Media, AI, Live Video, And Newsjacking To Reach Buyers Directly
By David Meerman Scott, Scott, David Meerman, Scott, David Meerman.
The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-...
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The new rules of sales and service
"The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today bu...
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