Harper W Books

Marketing Management: A Strategic Approach With A Global Orientation/Intl Edition
Marketing Management: A Strategic Approach With A Global Orientation/Intl Edition

By Jean-Claude Larréché, Harper W, Harper W. Boyd, ORVILLE C. WALKER, Walker Orville C., Larreche Jean-Claude Boyd, Orville C. Walker Jr.

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This text in marketing management includes expanded coverage of global examples and the uses of technology including the Internet, secondary data sources and marketing services. An international ca...

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Marketing Management
Marketing Management

By Jean-Claude Larréché, Harper W, Harper W. Boyd, Walker Orville C., Larreche Jean-Claude Boyd, Orville C. Walker Jr.

Average: 0.00, 0 Ratings

This text in marketing management includes expanded coverage of global examples and the uses of technology including the Internet, secondary data sources and marketing services. An international ca...

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Marketing Management
Marketing Management

By Jean-Claude Larréché, Harper W, Harper W. Boyd, ORVILLE C. WALKER, Walker Orville C., Larreche Jean-Claude Boyd, Orville C. Walker Jr.

Average: 0.00, 0 Ratings

This text in marketing management includes expanded coverage of global examples and the uses of technology including the Internet, secondary data sources and marketing services. An international ca...

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Enameling, Step By Step
Enameling, Step By Step

By Harper W

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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