Janelle Barlow Books
Emotional Value
By Janelle Barlow, Dianna Maul
Today's consumers demand not only services and products that are of the highest quality, but also positive, memorable experiences. This essential guide shows how organizations can leapfrog the...
Read MoreBranded Customer Service
By Paul Stewart, Janelle Barlow
Branding is an integral part of modern business strategy. But while there are dozens of books on branding products and marketing campaigns, nobody has applied the logic and techniques of branding t...
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