Jennifer Aaker Books

Humor, Seriously

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WALL STREET JOURNAL, LOS ANGELES TIMES, AND USA TODAY BESTSELLER • Anyone—even you!—can learn how to harness the power of humor in business (and life), based on the popular class a...

Humour Serious Business

By Jennifer Aaker, Naomi Bagdonas

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Humour Seriously

By Jennifer Aaker, Naomi Bagdonas

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Dragonfly Effect

By Jennifer Aaker, Chip Heath, Carlye Adler, Andy Smith, Dan Ariely

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Dragonfly Effect

By Jennifer Aaker, Chip Heath, Carlye Adler, Andy Smith, Dan Ariely

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Dragonfly Effect

By Jennifer Aaker, Chip Heath, Carlye Adler, Andy Smith, Dan Ariely

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Humor, Seriously

By Jennifer Aaker, Naomi Bagdonas

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WALL STREET JOURNAL, LOS ANGELES TIMES, AND USA TODAY BESTSELLER • Anyone—even you!—can learn how to harness the power of humor in business (and life), based on the popular class a...

Tea Sloane s Adventure

By Tea Smith, Jennifer Aaker

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Dragonfly Effect Workbook BW

By Andrew Smith, Jennifer Aaker, Barbara McCarthy

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Dragonfly Effect Workbook

By Andrew Smith, Jennifer Aaker, Barbara McCarthy

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.