John Butman Books

Women Want More

By Michael J. Silverstein, John Butman, Kate Sayre

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Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market

By Michael J. Silverstein

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New World Inc

By John Butman, Simon Targett

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New world Inc

By John Butman

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Describes how English merchant adventurers, in search of new markets and trading partners, were the earliest founders of America, with profit as their primary motive.

By highlighting the paths of French lifestyle guru Mireille Guilliano, TOMS founder Blake Mycoskie, and others, provides a method and a set of best practices for making ideas rise above the rest an...

Trading Up

By Michael J. Silverstein, John Butman, Neil Fiske

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.