Lou E. Pelton Books

Marketing Channels: Managing Supply Chain Relationships
Marketing Channels: A Relationship Management Approach
Marketing Channels: A Relationship Management Approach

By David Strutton, Lou E. Pelton, James R. Lumpkin, Pelton, Lou E, Strutton, David, Lumpkin, James R

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Pt. I. Marketing Channels Framework. Ch. 1. Marketing Channels: Information-driven, Customer-steered. Ch. 2. Channel Roles In A Virtual Marketplace. Ch. 3. Attaining Competitive Advantage Through C...

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Marketing Channels: A Relationship Management Approach
Marketing Channels
Business Ethics
Business Ethics

By Lou E. Pelton, Sheb L. True

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Canales de Marketing y Distribucion Comercial
Journal of Business and Industrial Marketing Issue 8 Radio Frequency Identification
Canales de Marketing y Distribucion Comercial
Marketing Channels: a Relationship Management Approach
Marketing Channels: A Relationship Management Approach

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