Mr Peter Doyle Books

Marketing Management And Strategy

By Peter Doyle, Doyle, Peter, Doyle, Peter, 1943 June 23-2003, Mr Peter Doyle

Average: 0.00, 0 Ratings

This MBA or short course text assumes familiarity with the operations of the firm and is therefore suited to those with prior work experience. Its case studies include top global companies such as...

Marketing Management And Strategy

By Peter Doyle, Doyle, Peter, Phil Stern, Mr Peter Doyle, Peter Doyle And Phil Stern

Average: 0.00, 0 Ratings

Back cover copy- Doyle "The fourth edition of this book is most welcome and will be used widely by teachers and practitioners of Marketing at the top level." Andrew Lock, Dean, University of Leeds...

Global Marketing

By Phil Stern, Peter Doyle, Sven Hollensen, Svend Hollensen, Mr Peter Doyle

Average: 0.00, 0 Ratings

Valuepack

By Philip Kotler, Phil Stern, Peter Doyle, Kevin Lane Keller, Mr Peter Doyle

Average: 0.00, 0 Ratings

Multi Pack

By Peter Doyle, Mr Peter Doyle, Mr Robert Van Der Zwart

Average: 0.00, 0 Ratings

How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.