Advertising Management. Edited By C. Weinberg, P. Doyle, P. Law And K. Simmonds

By Peter Doyle, Philip Law, Kenneth Simmonds, Charles Weinberg

Marketing Management And Strategy

By Peter Doyle, Doyle, Peter

Sm Marketing Management & Strategy I/M

By Doyle, Peter Doyle

1 volume (various pagings) : 30 cm

World War I In 100 Objects

By Peter Doyle

"A dynamic social history commemorating the 100th anniversary of the start of World War I. General readers and history buffs alike have made bestsellers of books like A History of the World in 100...

Sales Technique And Management

By Peter Doyle, David Jobber, Geoffrey Lancaster, Geoffrey A. Lancaster, Geoffrey Lancaster Msc Dms Mbim Minstm Minstps, David Jobber Ba(Econ) Msc

Marketing Management And Strategy

By Peter Doyle, Doyle, Peter, Doyle, Peter, 1943 June 23-2003, Mr Peter Doyle

This MBA or short course text assumes familiarity with the operations of the firm and is therefore suited to those with prior work experience. Its case studies include top global companies such as...

Marketing Management And Strategy

By Peter Doyle, Doyle, Peter, Phil Stern, Mr Peter Doyle, Peter Doyle And Phil Stern

Back cover copy- Doyle "The fourth edition of this book is most welcome and will be used widely by teachers and practitioners of Marketing at the top level." Andrew Lock, Dean, University of Leeds...

Case Studies In International Marketing

By Peter Doyle, Norman A. Hart

vii, 391 p. : 24 cm

The Key To Earth History: An Introduction To Stratigraphy

By Peter Doyle, Matthew R. Bennett, Alistair N. Baxter, Doyle, Peter, 1960-, Bennett, Matthew (Matthew R.), Baxter, Alistair N

The Key to Earth History introduces students to the basic tools used by geologists to reconstruct the Earth's history, and shows how these tools can be used to chart the pattern of global environme...

The Key To Earth History: An Introduction To Stratigraphy

By Peter Doyle, Matthew R. Bennett, Alistair N. Baxter, Doyle, Peter, 1960-, Bennett, Matthew (Matthew R.), Baxter, Alistair N

The Key to Earth History introduces students to the basic tools used by geologists to reconstruct the Earth's history, and shows how these tools can be used to chart the pattern of global environme...