PATRICK M. DUNNE Books

Marketing: Best Practices

By PATRICK M. DUNNE, Michael R. Czinkota, K. Douglas Hoffman, Peter Dickson

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Tb/Tm

By PATRICK M. DUNNE, Dunne, DUNNE

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Retailing

By PATRICK M. DUNNE, Patrick Dunne, Patrick M. Dunne Robert F. Lusch

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Retailing

By PATRICK M. DUNNE, R. Gebhardt, R. Lusch, Patrick Dunne, M. Gable, Dunne, Patrick, Lusch, R., Gable, M., Gebhardt, R.

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Provides entry-level employees in the retail industry with the basic understanding necessary to succeed in retailing, aiming to kindle in students an excitement about the dynamic nature of retailin...

Running Board Meetings

By PATRICK M. DUNNE, Patrick Dunne

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Theoretical Developments In Marketing

By American Marketing Association, PATRICK M. DUNNE, Charles W. Lamb, Special Educators' Conference

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Towards A Classification Of Services / Christopher H. Lovelock. [edited By] Charles W. Lamb, Patrick M. Dunne. Proceedings Of The American Marketing Association's 1980 Special Educators' Conference...

Product Management: A Reader

By PATRICK M. DUNNE, Susan Obenhouse

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Patrick M. Dunne, Susan Obenhouse.

Retailing

By Robert F. Lusch Patrick M. Dunne

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Retailing 8Ed

By DUNNE

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Kit: Aie Cntacto Grammer

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.