Scott J. Edgett Books

Product Development for the Service Sector
Product Development for the Service Sector

By Scott J. Edgett, Robert G. Cooper

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"In Product Development for the Service Sector, product development experts Robert Cooper and Scott Edgett present, for the first time, a comprehensive approach to product development tailored spec...

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New product development
New product development

By Scott J. Edgett

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New product development
New product development

By Scott J. Edgett

Average: 0.00, 0 Ratings

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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