V. Kumar Books
Communicating In Business
By David A. Aaker, V. Kumar, John L. Boland, George S. Day
viii, 156 p. : 22 cm
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Marketing Research
By V. Kumar, David A. Aaker, George S. Day
Now In Its Eighth Edition, Aaker, Kumar, And Day's Marketing Research Shows When Marketing Research Can And Should Be Used, What Research Alternatives Exist, How To Recognize Effective And Ineffect...
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Marketing Research
By V. Kumar, David A. Aaker, George S. Day
This text takes a macro-micro-macro approach toward communicating the intricacies of marketing research and its usefulness to the marketing organization. The book begins with a macro-level treatmen...
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Robbins Basic Pathology
By Vinay Kumar, V. Kumar
This 8th Edition Continues To Provide Outstanding, User-friendly Coverage Of The Latest Information In The Field. Clinicopathologic Correlations Highlight The Relationships Between Basic Science An...
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Data Mining For Scientific And Engineering Applications
By Robert Grossman, R. Namburu, V. Kumar, P. Kegelmeyer, Chandrika Kamath, R. L. Grossman
Advances in technology are making massive data sets common in many scientific disciplines, such as astronomy, medical imaging, bio-informatics, combinatorial chemistry, remote sensing, and physics....
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