Integrated Marketing Communications

By William Chitty, Chitty W

Integrated Marketing Communications With Student Resource Access 12 Months

By William Chitty

Imc Is A Key Area Within The Marketing Discipline And This Is The 4th Edition Of Our Imc Text. Dr Edwina Luck Has Been Added To The Author Team For This Edition. This Edition Has Been Amended To Le...

Services Marketing

By David Gray, William Chitty, Andrew Hughes, Steven D'Alessandro

Integrated Marketing Communications

By Edwina Luck, William Chitty, Nigel Barker, Terence Shimp, Anne-Marie Sassenberg

Integrated Marketing Communications: Asia Pacific Edition With Student Resource Access 12 Months

By Michael Valos, William Chitty, Bill Chitty, Nigel Barker, Terence A. Shimp

Integrated Marketing Communications With Student Resource Access 12 Months

By William Chitty, Bill Chitty

Services Marketing

By William Chitty, Andrew Hughes, Steven D'Alessandro

Services Marketing

By William Chitty, William; D'Alessandro, Steven; Gray, David; Hughes, Andrew Chitty

Services Marketing, second edition, helps readers develop a practical understanding of services marketing through a problem-based, hands-on learning approach. It includes industry examples that hig...

Integrated Marketing Communications

By William Chitty

Integrated Marketing Communications

By Barker, William, Chitty, Shimp, Nigel, William Chitty, Terence A.