Ideias Que Colam - Por Que Algumas Ideias Pegam E Outras Nao

By Chip Heath

Cambia el chip

By Ana Garcia Bertran, Chip Heath, Dan Heath

Decidete

By Chip Heath, Dan Heath, Marta Torent Lopez De Lamadrid

Cambia el chip

By Ana Garcia Bertran, Chip Heath, Dan Heath

Made to Stick: Why some ideas take hold and others come unstuck

By Chip Heath, Dan Heath

Made to Stick: Why some ideas take hold and others come unstuck

By

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By Chip Heath

#1 NEW YORK TIMES BESTSELLER • ONE MILLION COPIES SOLD! The ultimate guide to making changes and following through, from the authors of Made to Stick and Decisive—hailed as “witty and instructive”...

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By Chip Heath

"Why is it so hard to make lasting changes in our work, in our communities, and in our own lives? Per Chip and Dan Heath, the primary obstacle is a conflict that's hardwired into our minds. Psychol...

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By Chip Heath

#1 NEW YORK TIMES BESTSELLER • ONE MILLION COPIES SOLD! The ultimate guide to making changes and following through, from the authors of Made to Stick and Decisive—hailed as “witty and instructive”...

Dragonfly Effect

By Jennifer Aaker, Chip Heath, Carlye Adler, Andy Smith, Dan Ariely