Dan S. Kennedy Books

ZERO RESISTANCE SELLING:
ZERO RESISTANCE SELLING:

By Maxwell Maltz

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The new psycho-cybernetics
The new psycho-cybernetics

By Maxwell Maltz

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New Psycho-Cybernetics
New Psycho-Cybernetics

By Maxwell Maltz

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With over 30 million copies sold since its original publication in 1960, Psycho-Cybernetics has been used by athletes, entrepreneurs, college students, and many others, to achieve life-changing goa...

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No B.S. Sales Success
No B.S. Sales Success

By Dan Kennedy

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Getting Sales
Getting Sales

By Dan Kennedy

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Confessions of an Entrepreneur
Confessions of an Entrepreneur

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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