Matthew Dixon Books

The Challenger sale

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What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships and you'd be wrong. The best salespeople don't just build relationships wi...

Challenger Sale

By Matthew Dixon, Brent Adamson

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The challenger customer

By Brent Adamson

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Curse of Rataal

By Matthew Dixon

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Essential Mathematics for Cambridge Secondary 1 Stage 8 Teacher CD ROM

By Matthew Dixon, Roger Burton, Steve Lomax

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Essential Mathematics for Cambridge Secondary 1 Stage 9 Teacher CD ROM

By Matthew Dixon, Roger Burton, Steve Lomax

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The Challenger Sale

By Matthew Dixon

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What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships...

The Effortless Experience

By Matthew Dixon

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Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?  In the...

The Challenger Customer

By Nick Toman, Brent Adamson Matthew Dixon Pat Spenner

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Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more sur...

Remember Him at the Altar

By Matthew Dixon, Simon Batten

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.