Constantinos C. Markides Books
The Future of the Multinational Company
By John M. Stopford, Constantinos C. Markides, George Yip, Julian Birkinshaw, Sumantra Ghoshal
Bringing together the leading authorities on globalization and international business, this book looks ahead to the new challenges facing international companies in this new economy.
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All the Right Moves
By Constantinos Markides, Constantinos C. Markides
"Constantinos Markides contends that the essence of business strategy is to allow a company to create and exploit a unique strategic position in its industry. To do so, the company must make clear...
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De snelle volger
Pleidooi voor een grotere alertheid van ondernemers voor nieuwe ontwikkelingen in markt en bedrijfsvoering.
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